The marketing industry is changing faster than ever. Companies are trying to develop new ideas for their marketing as well as to recognize and use trends at an early stage. Eight marketing experts attended…
Read moreMarketing
The First IUBH Marketing Forum
Media, Brands & Concepts: the first IUBH Marketing Forum will take place in Berlin at the end of November, featuring experts from a wide range of industries.
Read moreOnce Rhine, always Rhine
We want to know what our students like most about the place where they study. Today, Luisa tells us about winter semester in Düsseldorf: I like many things about Düsseldorf, but above all, I…
Read moreBurgers, books, trees: My Berlin!
We want to know what our students like most about the place where they study. Today Lina tells us about winter semester in Berlin. Berlin is simply Berlin. Big. Loud. Fast. Colourful. Diverse….
Read more“Everyone is a superhero in some way”
Gaby Kabbert, IUBH student advisor and initiator of the 1st IUBH Run4Help, about the charity run on 22 March at the Berlin campus of IUBH
Read moreGreen, Culinary, Diverse: Living and Studying in Hanover
What do our students like most about where they are studying? Today, Lucas tells us what makes Hanover so special during the winter semester.
Read moreBoth sides benefit
Kira, an IUBH Distance Learning graduate, employs Kevin, an IUBH dual studies student, in her department. Both benefit from the cooperation.
Read moreChina is both an opportunity and a vocation
IUBH alumna Andrea Wiedemann has a career at Hyatt. She is responsible for sales and marketing at the Hyatt on the Bund luxury hotel in Shanghai.
Read moreReading and writing – a matter of generations?
IUBH University of Applied Sciences, together with Books on Demand, examined the reading and writing behaviour of generations X, Y, Z.
Read moreThe big picture counts – from photography to marketing
Even as a child, Nina cared about creating the perfect picture. She has made this passion into a profession: first as a photographer, now in marketing at Hieber’s Frische Center KG. What helped her make this shift? IUBH Distance Learning.
Read more