Start-up help for start-ups: IUBH reaps awards at the Start-up Camp in Bad Reichenhall
At the Start-up Camp in Bad Reichenhall, IUBH students spent two and a half days working out their business ideas for the health and leisure industries with mentors from the business world. With success: In the end, the IUBH teams went home with three out of four prizes.
The start-up scene in Germany is more active than ever. More than 60,000 start-ups were founded here last year. This indicates that founding a company is hip, modern – and therefore especially attractive to young people. Also for IUBH students. But studying and setting up a company at the same time, can that work? And which idea is the right one? Our students and alumni recently had the opportunity to test this out at the Start-up Camp in Bad Reichenhall. Together with mentors from local businesses, they developed their own business ideas for the health and leisure industries. And with resounding success: in the end, the IUBH teams went home with three out of four awards.
The winning start-up project: Anticipate your guests’ wishes before they arrive at the hotel
The participants were satisfied. “The discussions gave us good guidelines as to whether our ideas were realistic,” says IUBH student Carla Wittemann, who is studying tourism in her fifth semester. The start-up idea of her team, to create a hotel ID for hotel guests with an integrated hotel-wide bonus programme, convinced the jury in the end. Together with her colleague Jan-Patrick Teichmann, they won the main prize and are invited to the international PrimeCup in Switzerland at the end of November to make a pitch in front of investors. “We now have the opportunity to present our idea once again and are already looking forward to the feedback and input from other hoteliers, founders and mentors”.
The jury agreed: Outsourcing concierge services can help small hotels in particular
The IUBH team Dominik Schneider and Lara Kosanke, both dual study students at the Bad Reichenhall campus, were similarly successful. Their idea to outsource concierge tasks, i.e. the processing of customer requests in hotels, by means of an external concierge agency, won in the category “Best Idea”. Dominik and Lara would now definitely like to pursue their start-up idea further. “Over the next few months, we will devote ourselves intensively to networking and setting up a tourism database on supply and demand in the Berchtesgadener Region.” The two young entrepreneurs also want to upgrade their legal skills: “We want to learn the basics of data protection, trademark law and tour operator law in a timely manner in order to be able to set up a successful business”.
The dual studies programme is a good preparation for a potential start-up career
They are both convinced that their dual studies programme prepares them well for a potential start-up career. IUBH lecturer Dr. David Rempel, who accompanied all teams before and during the competition, also shares this opinion: “It is very exciting for me to see how our students were able to transform a lot of the course content into practical knowledge and new business ideas”. Rempel is particularly pleased about this year’s success in the start-up competition: “For me it is a privilege to help students develop business plans that are based on their ideas – and thereby give them the chance to make a difference in their field of interest and to excel with their own start-ups. In a few years’ time when I am traveling, I look forward to encountering services and solutions that originate from IUBH alumni!
About the competition
For many years, the Berchtesgadener Land Wirtschaftsservice GmbH (BGLW) has been supporting activities aimed at creating greater added value in the tourism industry. The Digital Start-up Camp “Health and Leisure” organised by the BGLW together with IUBH University of Applied Sciences and supported by Stellwerk 18, is intended to strengthen start-up activities in tourism. It took place from October 11 – 13, 2019 in Bad Reichenhall. More than 30 young entrepreneurs developed business ideas for the health and leisure industry together with mentors from local businesses. In addition to the two student teams, IUBH graduate Robin Renschler won the “Best Pitch ” category with his start-up idea “HOSCOM”, which is to provide IT solutions for interfaces in the luxury hotel industry.